Partner and Head of IP & Commercial, Michael Gardner, has had his comments published in Forbes following American conglomerate, 3M’s, trademark dispute over Formula One’s new logo.
On the subject, Michael, who is an expert in IP and trademarks commented that “the F1 logo is more complex in that it has the additional element of the stylised ‘1’ and the lines are more elongated. But certainly as far as trade mark law is concerned, the two marks are ‘similar.’”
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